Vitra, the leading furniture manufacturer since 1950, has based its high repute on collaborating with the most astonishing designers since its establishment, which resulted in the company’s long-term and successful activity in the fields of design and architecture.
The main reason of this success is the freedom which Vitra has given to its architects and designers as a rule and the fact that is has always allowed its collaborators to create experimental furniture and has always made them chiefly responsible for the selection of materials, technologies and the use of the final product. Such a mutually open collaboration can result in nothing but surprising solutions and collections of exceptional objects that serve as the best illustration of the positive progress in the field of contemporary design.
Vitra’s fertile collaboration with leading designers (e.g., Charles & Ray Eames’ and George Nelson, dating from 1957) resulted in a wide scale of furniture for offices, homes and public spaces. Vitra and its Home Collection does not offer a system of interior arrangement and it does not submit a line or a series of products with a unified design; it instead offers a concept of a home as a collage of accessories and furniture that mount up in the course of our lives and transform themselves via their combinations, thus becoming reflections of their owners and their individual needs which are the intrinsic part of their lives.
Vitra Home sells a wide range of unique products whose origin spans the 70-year-old history of design, from the classical items designed by the Eames’, George Nelson, Jean Prouvé, Verner Panton and Isamo Noguchi to the contemporaries as Maarten Van Severen, Jasper Morrison, Ronan & Erwan Bouroullec, Hella Jongerius, and many others.
Vitra has devoted the decades of its activity to designing home interiors and it equally does not ignore the working environment, i.e. offices. Products developed within the line The Office accommodate the most varied spectrum of use, but are at the same time the result of many years of technological research of materials and human anatomy.
Vitra, in short, creates comfortable environment for work, for a team and for an individual, for the needs of an open exchange of information and undisturbed concentration.
The space outside our home and working environment is the public space. This is the waiting areas at airports and railway stations; this is the hotel receptions and lobbies, the libraries and shops where we spend many hours of our lives between our home and work, on our travels and on leisure. In all these cases, Vitra counts on the harmony between the aesthetics and the solid foundation which can ensure its longevity.
The brand Vitra is also linked with the Vitra Design Museum displaying its own collection of contemporary furniture that maps out the entire history of the company’s production along with the archive of publications focusing on design and architectonic designs by the grandiose Frank Gehry, Nicholas Grimshaw, Zaha Hadid, Tadao Ando, Alvaro Siza, Herzog & de Meuron and SANAA. No less interesting is the museum building itself, designed by Frank Owen Gehry.